Amazing Home Based Business – Uncover 6 Turbo Home Based Business Marketing Ideas

In the 21st century an ever growing number of men and women are establishing and building their own home based business enterprises. Perhaps you are a person who either has just started a home based business or has a home based business you would like to grow and expand. In either event, you may be looking for ways in which you can promote your business through a better marketing plan. Through this article, you are presented with six turbo home based business marketing ideas and you will be on your way towards amazing home based business success.The first home based business marketing idea that you will want to employ is the development of a marketing plan. You need such a blueprint to ensure that you cover all of your bases when it comes to your home based business.The second idea that you will want to consider is to consider engaging the services of a marketing professional to assist you with your promotional needs.The third factor to keep in mind is that you will want to build and develop a dynamic website for your enterprise. This is a magnificent tool when it comes to promoting your business.The fourth idea to utilize when it comes to marketing your home based business is to consider using auction sites on the Net to market your products, as appropriate.The fifth concept you may want to consider and employ when it comes to achieving amazing home based business success in the more immediate future is to develop strategic partnerships with other business enterprises that offer products or services that are compatible to your own.The final idea to bear in mind when it comes to marketing your home based business is to make certain that you have a great mechanism in place to retain customers or clients. Customer or client retention is fundamental to the overall success of your business enterprise not only today but well into the future.

Forestry Investments – How to Maximise Returns and Minimise Risk

In the current global climate, defined by low interest rates; high inflation; volatile investment markets; and poor short term visibility, investors are seeking out alternative investments that generate growth and income that does not depend on traditional market performance.As such, much attention has been focussed on timber investments as a tool to preserve capital, hedge inflation and generate superior income in a low-risk environment.Institutional Investors such as pension funds, university endowments and hedge funds have long known the benefits of investing in timber assets, with many such as the Yale University Endowment Fund holding 28 per cent of their investment portfolio in real-asset alternative investments including tropical forestry investments and farmland.Timber investments are seen as generating non-correlative investment returns due to the fact that the majority of revenues is sourced from the biological growth of the tree, with only a small percentage of return attributed to timber price growth or land value appreciation. One credible university study found that over 60 per cent of returns from forestry investments can be attributed to the ‘biological hedge’.Demand for timber products remains strong, and rises roughly in line with population expansion, a factor compounded by economic expansion in developing nations leading to a n increase in consumption of timber products per capita as new homes and other infrastructure in developed.Currently, around 30 per cent of global timber supplies are sourced from illegal logging, and a further 40 per cent form unsustainable sources. The future demand dynamics then indicates that timber investments are likely to continue to outperform other assets such as equities, as they have for the past 30 years.Taking a very broad view, forestry investment returns can be enhanced and potential downside risk substantially reduced through the application of strategic species and location selection, combined with experienced forestry management to create a sustainable and profitable investment model.Broadly speaking, the faster a tree grows into commercially viable timber, the greater the return on investment, so selecting fast-growing tropical timber species is the first step in consolidating profitable forestry investments. Bamboo is one example of a timber species with great potential as a subject of sustainable forestry investments due to the fact that the rate of biological growth is so rapid as to ensure a commercially viable, harvestable timber stand within 4 years of planting.Other features to take into account to maximise forestry investment returns are sustainable plantations managements, suitable site selection and investing in upstream products developments, allowing timber growers to process their raw materials and sell value-added timber products such as boards and other processed wood products.Investors interesting in harnessing the characteristics of forestry investments for their own portfolio should be encouraged to seek advice from an independent third party with experience in identifying and delivering successful forestry investment projects.

For Fat Loss and Improved Fitness You Need Exercise, Not Just Activity

There are many different opinions about fitness and fat loss, but one of the more common viewpoints suggests that all you need to do is increase your activity level and/or decrease your caloric intake to be successful. While this may have some truth in theory, it does not always hold true in real life and it is certainly not the best strategy for improving long-term fitness and fat loss.Note: For the sake of this article I will only discuss fitness and fat loss as it relates to activity level and I will not address anything related to nutrition or calorie intake. I will cover the calorie intake component of this viewpoint at a later time.If you only take one thing away from this article, I want it to be that increasing your activity level and exercising are definitely not the same thing. While they are related, the difference between them is often the difference between success and failure when it comes to losing fat and improving your overall health and fitness.Exercising is obviously a way to increase your activity level, but there are many ways to increase your activity level that should not be classified as exercise. Webster’s defines exercise as: bodily exertion for the sake of developing and maintaining physical fitness. The key point in this definition is that activity has to affect fitness to be considered exercise.A good exercise program will always be designed to improve various aspects of fitness (strength, endurance, flexibility, etc.), as opposed to being designed just to burn calories. Having the goal to increase your activity level will increase the number of calories you burn, but it will not necessarily improve your fitness level. This is incredibly important, because increasing your fitness level is essential to long-term fat loss and improved health.It is common to start a new program with the goal of increasing your activity level and burning more calories to lose weight, but this approach usually only results in short-term success. You may have experienced this at some point yourself, if you ever had initial improvements, which were followed by a lack of further results. Personally, I went through a period where I was doing cardio workouts once or even twice a day to increase my activity level and lose fat, but soon after I started, I stopped seeing any improvements whatsoever.My problem was not that I needed to increase my activity level more, but rather I had to stop focusing on doing activities to burn calories and start exercising. In other words, I needed to perform activities that were designed to improve my fitness level and not just burn calories. There may not seem like a big difference between the two, but this small change in approach will lead to a huge improvement in results.Let’s go back to the scenario where someone initially sees results by increasing their activity level. I would argue that, especially for people who have sedentary (non-active) lifestyles, the initial increase in activity should be considered exercise. If someone is out of shape, almost any type of activity will improve their fitness level. I believe it is the improvement in fitness level and not just the increase in activity level that ultimately is responsible for the initial positive results.To further illustrate this point, let’s take a look at probably the most common scenario for increasing activity. Walking is a natural choice as a starting activity, because it is something people already know how to do, requires essentially no equipment (although appropriate shoes are recommended), and it can be done almost anywhere. For people who are not used to walking, it will be somewhat challenging at first, and their body will be forced to adapt to the new stimulus, thus improving their fitness level.However, as the person’s fitness level improves, chances are they will not make changes to their walking routine. It is very common for people to walk the same distance and speed, often taking the same route whenever they walk. Over the course of time, what was once a challenging walk that stimulated improvements in health and fitness, becomes a walk that just burns calories. More importantly, when the walk stops being challenging, it is also the point when fat loss usually stops occurring.Another important point is the more you perform an activity, the more efficient your body becomes at that activity. For example, take the person who goes for the same walk every day. After the initial fitness and fat loss improvement from starting the walking routine, not only will the walk stop being a challenge, but the amount of energy required to perform the walk will decrease as well. In other words, the same walk will result in fewer calories burned than when the person first started walking. This is another reason why walking or doing any activity just to burn some extra calories will not work in the long-run.I should point out that I am not trying to say there aren’t any health benefits to increasing your activity level and if you are currently not very active, doing anything to become more active is a good thing. However, if you want to lose fat and improve your fitness over the long run, just increasing your activity level will not cut it. You need to exercise and challenge your body if you want to experience continued improvement over time.One final note: Nutrition plays at least as big of a role as exercise in health, fitness, and fat loss. Even the best exercise program cannot make up for poor nutrition, but this article is only meant to address the activity level component of an overall health and fitness program.

The Auto Transport Broker and The Piracy of The Truck Driver

Have you ever thought about what it takes to run a profitable business? To tell the truth before owning my own auto transport business I never gave it a second thought. Frankly, I think most people are just like me. Many folks just get up in the morning, drive to work, put in their eight hours and go home. The next day they get up and start all over again; it is like being in a rut.You are probably thinking that is cold! Well, fact of the matter is that is exactly how I used to be. When we hate what we are doing, we just go through the motions. Who cares if there is a profit or not, it does not affect me – we think. All we are there for is to put in our time and collect a paycheck that doesn’t go far enough.You are probably wondering what this all has to do with auto transport and the piracy of the truck driver. Well, as employees we had better start caring about the company profits. Think about it for just a minute. If they do not make a profit, we probably will not have a job for long. Have you ever thought about it that way?Auto transport industry is no different…After talking with a truck driver, today this very point came to mind. Our whole conversation revolved around the economics of running our mutual businesses. There are so many pieces to the puzzle; but, one main reason really took the majority of the talk.Today there are too many auto transport brokers out there not doing their job the right way. Greed has set in and taken over all common sense. Their focus is on their commission today and not that of the customer, trucker or industry. There is no looking at the stability of the business for tomorrow, next week or next year.Doing whatever it takes to secure the order they lie, cheat and bait the customer to earn a few dollars. Now I am not saying it is not right to earn money, not at all. The point is that doing business that way is an injustice to all. How you ask?I could really get on my soapbox here and rant for hours. Instead, let us focus on just one area of concern…the truck driver, or as we call them the owner operator.Owner operators do not work for free either!As a business owner, many expenses occur monthly this is called overhead. There are necessary expenditures that keep the truck, office, drivers and other employees “in business”, or employed.The business owner goes into business to make a profit. Sounds reasonable, right? They know what it costs to replace tires, change the oil and other fluids necessary to keep the big rig safe on the roads. There are permits, fuel taxes and surcharges, insurance costs and fuel costs too. Of course we can not forget there are truck payments, trailer payments, and the savings surplus account for repairs.Next they must price out their loads to cover the driver expense, taxes, meals and sometimes-overnight lodging accommodations. Then there needs to be some sort of profit margin so the company can stay in business for the following month.If the business owner is the truck driver as well, he or she must factor in the personal expenses, too. Most have a husband or wife at home with kids. There is the mortgage, power and water bills, telephone, food, insurance and taxes just like all the rest of us.Auto transport brokers must educate the customer…Part of the job of an auto transport broker is to educate the customer. I do not know about you, but before becoming a broker I knew nothing about the industry. We learned by talking with truck drivers who had years of business experience under their belts. By implementing these principles in my own business we have been able to weather the storm of this new economy when others have not.Let me ask you a question…when is the last time you were able to walk into your local supermarket and tell the cashier what you were going to pay for that loaf of bread? Ha…won’t happen will it? Of course not. The market sets the price us consumers will pay for the product and we either buy it or we don’t, right?When auto transport brokers do their job correctly, the customer will understand how the transport business works. They will understand why the prices are what they are. Sure there will be slight differences between brokers. Healthy competition is expected and good in the marketplace.What is not good is when one sector of the industry turns to piracy. By charging the customer an excessive rate then paying the trucking company less than market rates this upsets the apple cart. It makes for an unbalanced industry and forces good people like you and me out of business.Two years ago, we watched as about 75% of owner operators handed in their keys. Some of these hard-working men and women were our friends. Business owners who had provided our clientele incredible service at equitable prices. We had developed friendships. They are real people, just like us. More than once, I cried myself to sleep after listening to the plight of these people and the causes for their decision.Today something has to change. More honest hearted people need to step up to the plate. Hard working auto transport brokers who own their own business need to get back to the basics. Educate the public that more than just diesel prices drive prices; which by the way is on the rise again.You would not work for free…stop asking these business owners to pay you to ship your car! As a broker we are not for the government stepping in to solve an industry’s problems like is so rampant today.However, as an individual auto transport business owner, I’m taking my stand. Education is key and our clients are well-educated, informed and happy. They are happy because their truck driver has a profitable business driven by fair market value.


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